The Problem: Data-Rich, Insight-Poor
Corporate marketing is drowning in metrics. Standard analytics tools show what happened, but not why. This leaves national campaigns and local operators relying on guesswork, wasting ad spend, and missing opportunities to convert social engagement into actual sales.
Our Answer: Fractional Intelligence
We combine proprietary AI modeling with human strategy to analyze social data at the most granular level. We tell you exactly what content is working, how it impacts your bottom line, and what your corporate and local teams should post next.
Why This Drives Revenue
Algorithms Reward Posts, Not Brand Legacy
Social platforms are now post-centric, not account-centric. Analyzing performance at the individual post level is the only way to systematically understand what drives customer action.
Vanity Metrics Don’t Convert
We look past follower counts to focus on what actually moves the needle: engagement rate, reach, and intent.
National Scale, Local Context
Generic cross-posting fails. What works for corporate e-commerce doesn’t always drive foot traffic to a local franchise. We analyze the nuance of each platform and market separately to optimize both.
The Social-to-Sales Pipeline
Social performance is the leading indicator of revenue. By identifying exactly what connects with your audience, we help you make smarter decisions to grow corporate e-commerce and local franchise sales.